Modestius Videos

Watch & learn

Short videos on running a better small business website

One question, about 30 seconds, plain English. Each video comes with a written version underneath.

Site Tips 40
Getting found on GoogleTurning visitors into callsBuilding trustSpeed, phones & usabilityOwning & protecting your site

Getting found on Google

How Google reads, ranks and shows your business.

How Google grades your siteHow Google grades your site36s · Site TipWrite your own Google headlineWrite your own Google headline33s · Site TipGoogle reads your phone site firstGoogle reads your phone site first34s · Site TipMake your profile and website matchMake your profile and website match32s · Site TipSchema markup, made simpleSchema markup, made simple33s · Site TipOne page per serviceOne page per service36s · Site TipThe gray text under your Google linkThe gray text under your Google link33s · Site TipGoogle Search Console, the free toolGoogle Search Console, the free tool30s · Site TipYour service and town in the main headingYour service and town in the main heading30s · Site Tip

Turning visitors into calls

Small changes that get more people to reach out.

Form emails going to spam?Form emails going to spam?37s · Site TipAds need their own landing pageAds need their own landing page32s · Site TipOne clear buttonOne clear button32s · Site TipKnow where your visitors come fromKnow where your visitors come from32s · Site TipWhat people see before they scrollWhat people see before they scroll34s · Site TipShowing prices or starting pricesShowing prices or starting prices32s · Site TipAn FAQ page that answers real questionsAn FAQ page that answers real questions32s · Site TipOnline booking and schedulingOnline booking and scheduling34s · Site TipAnnoying popupsAnnoying popups34s · Site Tip

Building trust

What makes a stranger feel safe hiring you.

Ask for reviews at the right momentAsk for reviews at the right moment31s · Site TipNot secure warningsNot secure warnings30s · Site TipThe tiny icon in the browser tabThe tiny icon in the browser tab33s · Site TipEmail at your own domainEmail at your own domain30s · Site TipReal photos beat stock photosReal photos beat stock photos28s · Site TipHaving a privacy policy pageHaving a privacy policy page38s · Site TipTestimonials with real names and photosTestimonials with real names and photos33s · Site TipBefore and after photo galleries for tradesBefore and after photo galleries for trades36s · Site TipAn About page that builds trustAn About page that builds trust34s · Site Tip

Speed, phones & usability

Sites that load fast and are easy to use on any phone.

A site everyone can useA site everyone can use34s · Site TipMake your phone number tappableMake your phone number tappable31s · Site TipHuge photos slow your siteHuge photos slow your site32s · Site TipWhat belongs in a website footerWhat belongs in a website footer33s · Site TipReadable fonts and text sizeReadable fonts and text size35s · Site TipToo many plugins slow and risk a siteToo many plugins slow and risk a site35s · Site Tip

Owning & protecting your site

Domains, backups, security and upkeep.

Who really owns your website?Who really owns your website?35s · Site TipWhy small sites get hackedWhy small sites get hacked33s · Site TipBackups you can actually restoreBackups you can actually restore29s · Site TipDon't let your domain expireDon't let your domain expire31s · Site TipTest your site like a customerTest your site like a customer32s · Site TipBroken links lose customersBroken links lose customers31s · Site TipWhat a website maintenance plan includesWhat a website maintenance plan includes35s · Site Tip